Wang, Jie and Gourdie, John (2016) Accounting. Applied Management Conference, Wintec, Hamilton, New Zealand, 27 May 2016.

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Abstract or Summary

My research is about whether balanced scorecard can add value to Te Runanga. Balanced scorecard is a strategic management tool that is used for helping managers better achieve the organisation strategic goal. It forms up with four parts: finance (financial performance), customer (customer satisfaction), internal business process (efficiency) and learning and improvement (innovation). In this research, main functions of balanced scorecard and the importance of strategic goal are discussed in general situation. After this, using Te Runanga as a specific case, I will introduce new metrics that might be helpful and suitable for further improvements. To find out this, I went to the organisation and talked with manager to get a brief understanding of organisational background. Then, based on the understanding, I searched literatures on internet and tried to find proper indicators and measurements for Te Runanga., I then interviewed the financial department, During the research, I used three methods: case study, action research and semi-structured interview. Semi-structured interview is applied because this mode of interview is more logical and gives interviewees the chance to express their ideas. And as the financial department (the client) and I (the researcher) exchanged information and collaborated in the diagnosis of the research, it is an action research. I am looking this problem specifically in Te Runanga, thus it is also a case study. The result is yes, the balanced scorecard can be useful for the Runanga. According to employees, they all think that balanced scorecard can be helpful for organisation. It is an effective way for high level managers to measure how well is the overall organisation performance, and to be more specific,they can find out their strengthens and weaknesses. So they can make improvement on weaknesses and grow up. Also, most metrics are regarded as significant and important for healthcare industry. This conclusion can be used and applied to other companies and entities, especially for companies related to health and safety. But this research has its own limitation, other companies and researchers need to concern about further issues that related.

Item Type:Paper presented at a conference, workshop or other event, and published in the proceedings
Keywords that describe the item:Accounting, customer satisfaction,
Subjects:H Social Sciences > HF Commerce
Divisions:Schools > Centre for Business, Information Technology and Enterprise > School of Business and Adminstration
ID Code:5898
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Deposited On:10 Apr 2018 03:06
Last Modified:10 Apr 2018 03:06

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