Customer Satisfaction

Kuthanapillil, Jikhil and Grant, Bill (2017) Customer Satisfaction. Applied Management Conference, Wintec, Hamilton, New Zealand, 30-31 October 2017.

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Abstract or Summary

The purpose of this research was to identify the enlargement of sales in Nawton through customer satisfaction. The author was chosen this topic as the main aim of every firm in to increase the sales by various methods. To get into deeper the author has made some questionnaires to the customer were the author got various responds from each customer. The author interviewed 10 customers and according to the response from the customer the author was able to get the key findings. The context which thought the author to choose this topic because there were a lots bad customer experience from the authors friends and thus the author though the dominos can have a rapid increase in the sale if they improve their service towards the customers. Some customers were like the price in the dominos for the products are high and thus the students shall be provided discount with the ID cards and some customers are happy with the current price. The other recommendation was to hire more full time employees to the dominos as the store is running out of full time employees.

Item Type:Paper presented at a conference, workshop or other event, and published in the proceedings
Keywords that describe the item:customer service, sales, marketing
Subjects:H Social Sciences > HF Commerce
Divisions:Schools > Centre for Business, Information Technology and Enterprise > School of Business and Adminstration
ID Code:6058
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Deposited On:19 Jul 2018 23:55
Last Modified:19 Jul 2018 23:55

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