A strategy for a university cafe during holidays

Feng, Wentao and Yaghoubi, Reza (2017) A strategy for a university cafe during holidays. The Journal of Applied Management Research Ideas, 1 (1). pp. 13-21. ISSN 2538-1156

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Abstract or Summary

With no existing strategy for a cafe business and a highly competitive market, the organisation requires a planned strategy. This research proposes to research a café to determine the best strategy for the organisation. A questionnaire will collect quantitative and qualitative data and the organisation will be observed to determine business strategies.

Item Type:Journal article
Keywords that describe the item:restaurant, cafe, strategy
Subjects:H Social Sciences > HF Commerce
Divisions:Schools > Centre for Business, Information Technology and Enterprise > School of Business and Adminstration
ID Code:6192
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Deposited On:12 Oct 2018 01:37
Last Modified:18 Oct 2018 20:01

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