Unfolding the Role of Marketplace Resources in Forming Entrepreneurial Narratives

Abarashi, Jamal and Ferguson, Shelagh (2018) Unfolding the Role of Marketplace Resources in Forming Entrepreneurial Narratives. ANZAM 2018, Auckland, New Zealand, 4-7 December, 2018. (Unpublished)

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Abstract or Summary

Our study contributes to understanding the role and agency of materials in entrepreneurship processes. Through adopting Actor Network Theory as a lens, we explore how materials (non-human actors) shape the process of entrepreneurship. Findings from a multi-method qualitative research approach reveal how materials interact with entrepreneurs, impose their agency, challenge the efforts of entrepreneurs in contextualising innovation, and in turn shape the emerging entrepreneurial narratives. This study expands our understanding of the ways materials actively impose their agency, form narratives, and contextualise innovations along with entrepreneurs.

Item Type:Paper presented at a conference, workshop or other event, and published in the proceedings
Keywords that describe the item:contextualisation of innovation, narrative perspective, actor-network theory, materiality, agency
Subjects:H Social Sciences > HF Commerce
Divisions:Schools > Centre for Business, Information Technology and Enterprise > School of Business and Adminstration
ID Code:6543
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Deposited On:18 Dec 2018 00:30
Last Modified:18 Dec 2018 00:30

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