Search for collections on Wintec Research Archive

Customer Satisfaction


[thumbnail of Book of abstracts] PDF (Book of abstracts)
CBITE Book of Abstracts 2017b CEP Presentations 30-31 October 2017 Brief.pdf - Supplemental Material
Available under License Creative Commons Attribution Non-commercial No Derivatives.

Download (1MB)


Profession nail is one of the booming company of nail care in the world. The growing number of nail conscious people and their interest in variety of nail services take into account the development and significance of this company. The main purpose of this research is to study the relationship between customer satisfaction and quality of service at Profession Nail salon. Also determine the importance of customer satisfaction as Profession Nail. If customer satisfied with the service offered by the business, then definitely will be a regular customer. This research includes detailed questionnaire survey of 45 customers of Profession Nail salon at Chart well. This finding demonstrates that clients put maximum importance in some issues at the salon for example, time to acknowledge, hygiene of nail salon, quality of service, working staffs, appointment starting time etc. Most of the customers of Profession Nail salon are extremely satisfied with the friendly environment, politeness of staffs, the way of handling customers’ complaints, honesty, and best materials. The wellbeing and cleanliness issues are also satisfactory to the customers. But some customers are still unsatisfied with the services. So, the Profession Nail salon should try to give better quality service to satisfy those customers.

This study aimed to discuss how the advertising and the uses of social media impact sales in Sue-E. In this study, a questionnaire with 18 questions was made by researcher, and it was used for further research. The target population was mainly focused in Sue-E furniture store where located in Hamilton city central, and there were 74 people have been participated in this survey. All data resulting from participators would only be used for this research and saved properly. Therefore, based on the results and the finding of this study, the variables of uses of social media had high impact on furniture sales in Sue-E, and the variables of advertising had a positive effect on furniture sales.

Item Type: Paper presented at a conference, workshop or other event, and published in the proceedings
Uncontrolled Keywords: customer service, sales, marketing
Subjects: H Social Sciences > HF Commerce
Divisions: Schools > Centre for Business, Information Technology and Enterprise > School of Business and Adminstration
Depositing User: Adrian France
Date Deposited: 19 Jul 2018 21:11
Last Modified: 21 Jul 2023 07:03

Actions (login required)

View Item
View Item